The partnership makes Crunchyroll a premiere content partner for Toonami, the anime programming block that airs Saturday nights on Adult Swim. The two companies will collaborate on licensed content, co-productions and distribution opportunities.
Crunchyroll, which was founded in 2006, had been controlled since 2014 by Otter Media and became a fully owned WarnerMedia subsidiary along with the rest of Otter’s digital portfolio last year. Adult Swim launched in 2001 as a nighttime programming block on Cartoon Network before expanding to a separately distributed network years later.
Both assets are among the WarnerMedia holdings being reshuffled under a sweeping reorganization announced this month by John Stankey. Warner Bros. chairman Kevin Tsujihara now oversees a portfolio of kids and young-adult brands, including Adult Swim and the former Otter properties.